The moment you consider influencers as just being ‘overly dramatic’ and creating content to earn fame and name, you should
Every marketer seems to believe long-term influencer partnerships are superior to one-time collaborations. But is there a logical reason to
The rise of influencer marketing in India has been quite incredible over the past few years. India has seen an
In a market occupied with brands using influencer marketing, the question of creative freedom pops up. Influencer marketing has evolved
Maintaining profitable business relationships with social media influencers is still a challenge several marketers face even today. According to Traackr,