Startup Buddy who was appointed as advisor to Singer Sukhbir Singh for his Angel Investments in Startups has announced his first investment in India.

Gurgram based beverage startup, LQI, is being selected as first startup by Mr. Singh, out of 5 startups shortlisted by Startup Buddy to pitch.

LQI is in the process of raising USD 200K and and the Funds will be deployed to increase the production capacity and the geographical expansion to newer markets.

Founded in Mid-2016 by Shubham Khanna, Palak Kapoor and Kapil Kumar, LQI uses their proprietary technology to manufacture Smoothie, Milkshake and Fruit Water frozen packs made with 100% raw fresh fruit with a increased shelf life of 2.5 months without use of any colors, flavors, purees or preservatives.

LQI also received initial angel investment support from Dr.Ritesh Malik (Founder, Innov8) and got incubated at Atal Incubation Centre- BIMTECH.

LQI currently works on a B2B2C and HORECA model and has tie-ups with around 100+ B2B brands like Pitapit, Inner Chef, Donor & Gyros, IHOP, Burgrill etc.

LQI’s core differentiator lies within its exceptional product and technology that targets urban youth to upscale lifestyle on a daily basis and parallely helping restaurants to offer fresh beverages to the masses without any hassle” said Sukhbir.

 This startup is selected from first shortlisted startups and 10 more startups are shortlisted for Mr. Sukhbir which he is evaluating. So more good news are expected soon” said Amit Singal, co-founder of Startup Buddy.