Micro-influencers are individuals with a smaller but highly engaged and niche audience. Their follower count typically ranges from a few
A consumer got inspired by an outfit of a renowned fashion brand all because of the unique content created by
Up until now, you understood what value Influencer marketing holds for both brands and content creators. However, the talk was
Not exclusive to big brands, nowadays even smaller brands employ influencer marketing as a contemporary approach to promote their products
Authenticity, Authenticity and Authenticity. In the GenZ world where people play different colors to act authentic in front of others,